Bing Lee streamlines media network

Bing Lee streamlines media network

Bing Lee streamlines media network 

Bing Lee had been running a supplier marketing program for many years. Existing spreadsheets to manage campaigns and commitments had become unwieldy and error prone, costing time and money. 

The Sonder MMS ingested Bing Lee’s media data and a custom environment was created for them to manage their marketing program and retail media.  

The MMS has saved Bing Less both time and money. It has provided certainty to the commitments and campaigns they run for suppliers. 

Bing Lee have been able to secure additional revenue, save time and minimize operational oversights.

"Since subscribing to Sonder’s Media Management Software we have been able to manage our supplier marketing program far more efficiently than we did before. The ability to export plans, manage inventory and run analytics has been a game changer for us at Bing Lee. I would highly recommend Sonder to retail marketing teams."

Anita Savoldi

Head of Brand & Marketing, Bing Lee