Our collaboration with Sonder has empowered Rebel to understand the (owned) media value we provide to our key partners. As our business takes on a more customer centric approach, understanding the impact of our owned assets to connect and reach our customers is invaluable to both us and our partners. Now we’re able to tie this back in a very tangible way and share within the business as well as our key partners. This enables us to strategically engage with our partners and elevate our already strong relationship.
Benchmarking & Verification
Are you 100% confident in your rates?
Be certain with Sonder rate benchmarking and valuation.
Transform rates from best guess to verified accuracy. Sonder’s independent verification erases partner hesitation and accelerates investment by providing transparent proof of your media’s value.
Proceed with confidence in owned media
Partners questioning rates. Internal pricing debates. Each day of uncertainty comes at the expense of revenue. Our rates are verified and benchmarked, unlocking shorter negotiation cycles and immediate revenue opportunities.
Market Benchmarking
Compare your rates against the most comprehensive owned media benchmarking database in the industry.
Independent Verification
Eliminate partner skepticism and hesitation with third-party validated rates.
Strategic Positioning
Make your media a premium offering with defensible rate structures that attract and maximize partner investment.
Sonder compares your rates against our proprietary benchmark rate pool, built from valuing $12B+ in global media assets across 500+ owned media formats and multiple industries
Adjust your rate cards with confidence
Most businesses undervalue their media by at least 14%. Our data-backed verification accelerates revenue capture without risking partner relationships.
Ensure consistency across regions and teams
Independent verification ends internal debates about pricing. Transform siloed opinions into a unified mission with a single source of truth.
Strengthen partner negotiations with verified value
Turn hesitant negotiations into rapid agreements with independent validation that builds trust and speeds execution.
Sonder verified: A globally-recognized mark of confidence and trust
When organizations display the Sonder Verification mark, they signal more than just fair rates, they eliminate the single biggest barrier to partner investment: uncertainty. Our certification transforms conversations from “why this price?” to “how soon can we start?” accelerating your path to revenue growth.
VERIFICATION STORY
How sporting goods retailer Rebel Sport justified premium rates with independent verification
Rebel Sport faced resistance on their rate card until Sonder’s verification process gave them the data-backed certainty they needed to justify premium pricing, resulting in higher partner investment and shorter negotiation cycles.
