NORA the National Online Retailers Association, hosts a Webinar with Lachlan Brahe, GM Retail Media at Cashrewards, and Jonathan Hopkins, Founding Partner of Sonder, to reveal the secrets of building a retail media business from inception to writing highly profitable revenue
Watch this session to gain insights into:
How retail media is distinct from merchandise department media leverage
The typical revenue returns multi-brand retailers can expect
The different ways retail media can be leveraged: direct or indirect revenue
How retail media is changing the game by tapping into first party customer data
Navigating the journey from valuation to impactful implementation
Watch the video below: